Thursday, September 19, 2019

Adolph Hitler :: essays research papers

Adolf Hitler   Ã‚  Ã‚  Ã‚  Ã‚  Adolf Hitler was born to Alois and Klara Hitler in 1990 in Braunau, Austria. His parents couldn’t legally be married, because his mother was his father’s first cousin’s daughter. But they got permission from the Christian church in Rome, and were only an exception because Klara was already pregnant. When he was eight, the family moved to Vienna, which would be a city to hold quite an impact on Hitler’s ambitions.   Ã‚  Ã‚  Ã‚  Ã‚  When Adolf was 12, his father had died. His father was the only person that wouldn’t let his grades slip, so two years later he dropped out of school. Then Hitler’s luck worsened, and two short years after, his mother passed away. Once his mother was gone, Adolf was completely alone. In 1913, he moved to Munich looking for a place to be employed. But he did not leave Vienna with nothing. As he left, he kept two things in mind that were valued there: Anti-Semitism and the idea of German supremacy. Adolf had always been into the arts, when he was in Munich, he’d go to operas when he didn’t even have food. He was a very good sketch artist of buildings and architects, but he could not draw people very well. Art was one of the two classes, P.E. being the other, that he excelled in. As he entered the political world, he would continue his interests in the arts.   Ã‚  Ã‚  Ã‚  Ã‚  World War One hit on August 14, 1914. A few months later, he had joined up with the German army in the 16th Battalion. He became so dedicated to his battalion, that when people asked where he lived, he simply said, â€Å"The Sixteenth Battalion.† The reason why he had joined to fight for his country is because he wanted to purify the world. In his eyes, anybody who wasn’t German wasn’t part of the â€Å"Master Race†, which fell under Hitler’s idea of German Supremacy. Aryan was what the â€Å"Master Race† was deemed, which was a German with blonde hair and blue eyes. The irony of it is that he himself had brown hair and brown eyes, which he considered â€Å"not pure.† If you were not pure, you were to be cleansed, taken care of. If you were not with Adolf and his belief, you deserved to die. In 1916, he was shot and sent back to Germany. Then he soon returned healthy as ever.

Wednesday, September 18, 2019

Jungian Perspectives of Shakespeares Hamlet :: GCSE Coursework Shakespeare Hamlet

Hamlet:   Jungian Perspectives  Ã‚  Ã‚  Ã‚   The term consciousness refers to "one’s awareness of internal and external stimuli. The unconscious contains thoughts, memories, and desires that are well below the surface of awareness but that nonetheless exert great influence on behavior."(Weiten)   In the view of the Jungian analyst, there are two forces that drive Hamlet. One is his anima, which is the "personification of the feminine nature of a man’s unconscious"(Platania). The second is Hamlet’s desire to reach individuation, which will be discussed later. In reference to the anima, Platania states that "we experience the opposite sex as the lost part of our own selves." There is in each man a feminine side hidden beneath his masculinity. The mystery of Shakespeare’s Hamlet is a phantom of literary debate that has haunted readers throughout the centuries. Hamlet is a complete enigma; a puzzle scholars have tried to piece together since his introduction to the literary world. Throughout the course of Hamlet, the reader is constantly striving to rationalize Hamlet’s odd behavior, mostly through the play’s written text. In doing so, many readers mistakenly draw their conclusions based on the surface content of Hamlet’s statements and actions. When drawing into question Hamlet’s actions as well as his reasons for acting, many assume that Hamlet himself is fully aware of his own motives. This assumption in itself produces the very matter in question. Take for example Hamlet’s hesitation to kill the king. Hamlet believes that his desire to kill King Claudius is driven by his fathers’ demand for revenge. If this were true, Hamlet would kill Claudius the moment he has the chance, if not the moment he knows for sure that Claudius is guilty of murdering his father. Why does Hamlet hesitate? One must call into question what Hamlet holds to be true. If Hamlet’s given motivation for killing the king is legitimate, then Claudius should die at about Act 3. Because Hamlet’s actions do not correspond with his given reasoning, one is forced to look for an alternate explanation for Hamlet’s behavior. In doing so, one will come to the conclusion that Hamlet is driven by forces other than what is o bvious to the reader, as well as Hamlet himself. Given this example, one must denounce the assumption that Hamlet is aware of the forces that motivate him, and understand that Hamlet’s true motivation is unconscious This unconscious force is the true reason behind Hamlet’s mysterious behavior.

Tuesday, September 17, 2019

Marketing Plan for a New Hospital

Abstract This paper is talking about a marketing plan for Amcare hospital. Amcare hospital is a brand new private hospital in Beijing — the capital of China. Nowadays China has more than 1. 3 billion people, in Beijing there are about 20 millions residents, compared with such a large population base, the medical resources are quite limited, which means there are great potential opportunity for a new hospital.In this marketing plan, i demonstrate the mission statement of Amcare hospital, described the target market, analyze the SWOT and STEER of this new hospital, finally there are sales projections about the best and the worst case scenario. 1 Mission statement Amcare Hospital is dedicated to providing professional, comprehensive, tailored healthcare services to our patients. Amcare Hospital will assess the healthcare needs of patients and respond to these needs. 2 Executive Summary Who are we?Amcare hospital is a private hospital operated in an American way, this is the first meaning for Amcare, it is totally different with China’s local hospital, we pay more attention to our service and environment, although family healthcare is a new concept in China, our goal is to be the best family healthcare center. What we do? Provide tailored healthcare service is our mission, we always try to satisfy our patients and their family’s needs. We are not only focus on cure illnesses, we also try to help the community maintain healthy. Expanded Description 3. 1 Service Amcare hospital will provides medical services for routine health matters, on-going health conditions, and well-woman gynecological services. Besides this, we also offer humanization and individuation service to the patients. For example, in our pediatric department we supply American immunization schedule for those family just stay in China for a short time. Except these special medical service, we accept international insurance direct billing.Through our advanced appointment system, pat ient just need a call to to make a appointment which is different with China’s local hospital. 3. 2 Family healthcare Family healthcare is a brand new concept in China. Family Healthcare is a comprehensive, primary care that provides excellent medical and dental care to anyone and everyone who needs it. In simple terms, Amcare hospital is not a specialist hospital, we have medicine, dental, gynecology, obstetrics, pediatric, physical check-up department. 3. 3 EnvironmentIn Amcare hospital, all the wards are single room with bath room inside, according to size and facility, there are three different types for patients:standard room, family room, VIP room. For example,i n family room there is an extra bed for family members. If without those medical equipment, our hospital totally like a hotel. 4 Market description 4. 1 Target market Target market means a specific group of consumers at which a company aims its products and services. Target customers are those who most likely to buy. For Amcare hospital, target customers are three different groups.The first one is foreigners, according to the bureau of statistics of beijing, at the end of 2011, there about 100,000 American and European, 200,000 Koreans and 20. 000 Japanese live in Beijing. The second group is employees in multinational companies and the last group is overseas returnees. 4. 2 Needs of target customers As i mentioned above, our target customers are those kinds who received high education and good income, the characteristics of these groups are they have higher requirement about service and environment and pay less attention to price. 5 CompetitionAccording to target market, those local hospital in Beijing are not our competitors, our mainly competitor is United family hospital, this is the first private hospital in Beijing was opened in 1997, through more than ten years effort, they earn an excellent reputation in beijing’s market, but there is a significant weakness, the price are ex tremely high, the ordinary white-collar cannot afford such a high price. There are some other small international clinics only works on special area, so the competition is not very tough. 6 Distribution Channel 6. 1 MediaFor a brand new hospital, we will use social media such as TV, magazines, internet to promote our hospital, advertising is most effective when customer awareness about a service is minimal. 6. 2 Corporation membership In terms of China’s rapid growth of economic and large population, there are many multinational set up branch company or office in Beijing, so we could cooperate with those corporation, give some discounts to their staff. 6. 3 Insurance membership Membership benefits all the participants, we could work on both domestic and international insurance company. SWOT Analysis 7. 1 Strengths The strengths of Amcare hospital are good and comfortable environment, professional and patient-oriental service, less expensive price. Compared with local hospital , our service are much better, compared with out mainly competitor, our price are more attractive. 7. 2 Weaknesses For a new business, no unified corporate culture is the first weakness we should overcome, corporate culture reflects the core value of that company and is the guideline for what they should do and how to do.All of our staff are hired from different hospital with different background, we need at least one year to forming a stable team with Amcare style. The second weakness is lack of market recognition, people does not know who we are, and weather we do supple a professional medical service, no one wants to take adventure with their health. 7. 3 Opportunities China’s medical market was controlled by government for a long time, until now nearly 95% local hospital are still state-owned.Only recently years foreigner investment and private investment are allowed to come into medical market, at the same time, aging population increased day by day, there is great deman d of medical service. To some extent nowadays we call healthcare industry are sunrise industry which shows the great potential market opportunity. Another opportunity for Amcare hospital is location, we located in the capital, many transnational company and embassy make sure that we donnot need to worry about the resource of target customers. 7. 4 ThreatsNot only in China, many countries confronted with enormous challenges from aging population, there are is great demand of skilled nurse and doctors. Every year, many other countries come to China to hire nurse who can speak English, we called this brain drain, this phenomenon will lead our hospital more difficult to hired quified workers and increased our labor cost. Another threats is black sheep syndrome, there are some private hospital located in southern part of China, there are use false information cheating customers in order to earn more money, after broadcasting by medial, people will lack confidence about private hospital. STEER Analysis 8. 1 Socio-Culture impact In China, especially those old age group donnot trust private hospital, i want through our effort, people turn to have a positive impression about private hospital, we are caring more about our service and our patient’s satisfaction than our profits. 8. 2 Technology Few industries are more greatly affected by technology than health care. Technology refers to the innovations or inventions from applied science and research. As new technology enters the market, the existing products or service are pushed out.For my new hospital, one of the most important is our patients information system, through this system we share the information with front desk, nurse station, doctor office lab and some other support departments, this is an elemental factor that make sure we provide our service effectively. 8. 3 Ecological Requirement When mentioned hospital, people always connect with these words: virous, bacterial, infectious. Amcare hospital will set up a special department to control asepsis, our orientation is to be an environment-friendly hospital. 8. 4 Economic PotentialNowadays in China, because of the aging population and large population base, medical industry considered to be sunrise industry. If a hospital achieve the commitments to their patients, there will be a great economic potential. 8. 5 Regulation factor Regulation consists of the rules or restrictions placed on hospital by central or state governments. Within health care, there is a wide array of regulations pertaining to the delivery of care. In China, there are many detailed regulations about a hospital how to pricing, distribution and promotion. What we can do is just government compliance. 9 Benchmarks 9. 1 New patients ratesThrough diversity marketing tools, attract customers to come to our hospital is not difficult, but how to change the trial purchase to be repeat volume is what we should work on. In the first year, if our new patients rate keep incr easing10% every month can be considered customers accredit what we have done. 9. 2 Satisfaction rates From the very beginning, we will conduct our patient satisfaction survey, the basic requirement of satisfaction rates should above 96%. 9. 3 JCI certification JCI is short for joint commission international, is one of the groups providing international healthcare accreditation services to hospitals round the world and brings income into the U. S. -based parent organization. This not-for-profit private company currently accredits hospitals in Asia, Europe, the Middle East and South America. Joint Commission accreditation and certification is recognized worldwide as a symbol of quality that reflects an organization’s commitment to meeting certain performance standards. Now in China, only 15 hospitals got this certification, until at the end of 2012,untied family hospital is the only private hospital passed JCI accreditation.If my hospital could pass JCI certification, it will b e a milestone in Amcare’s history. 10 Customer service 10. 1 Policy Our customer service policy is treat every customer with equal respect and be flexible to satisfy there needs. 10. 2 Organization Customer service organization composed of three groups: assistant, representative, manager. Assistant will be responsible for paper work and do some basic job, this position will supply for those just graduate from school and do not have much experience about customer service.Representative are mainly responsible for maintain relationship with customers, every customer in Amcare will have their own customer service representative, no matter what kind of problem they meet, their representative will take care of their issues. The highest lever is manager, this position will control the whole department and deal with complain. 11 Sales projections 11. 1 Best case scenario As the above graphic showing, the best case scenario is both the total number of patient and new patients keeps gr owing. The estimate maximum point will come be 360 after one and half year’s effort. 1. 2 Worst case scenario this is the worst case scenario, for a hospital, patient is everything. Without continuous new patients, a hospital is not far from closed. Conclusion Open a new business is not easy, especially my dream is open a hospital provide medical service. this marketing plan includes many things from understanding my target market ,what our target customer needs and my competitive position in that market, to how can i intend to reach that market and differentiate Amcare from our competitor in order to make a sale.Due to China’s rapid economic growth and large population, this market full of opportunities, but as a new one in this market, Amcare hospital still face lots of challenges. Bibliography Actual and projected percentage of people above 65 in China (partial data from Leeder et al. , Columbia University, 2005) http://www. jointcommission. org/about_us/about_the_j oint_commission_main. aspx http://www. zaijiuye. net/html/2011-1/20111231307381. htm Essentials of Health Care Marketing; By Eric N. Berkowitz, Second Edition; Published by Jones & Bartlett Publishers, 2006; ISBN 0763783501, 9780763783501 http://www. famhealthcare. rg/ http://beijing. ufh. com. cn/en/home/about-us/ http://wenku. baidu. com/view/fe4aa24433687e21af45a90d. html â€Å"Healthcare Compliance 360 | HIPAA Compliance | Policy Management | JCAHO Accreditation†. Compliance360. com. Retrieved October 17, 2011. Bureau of Labor Statistics, U. S. Department of Labor, Occupational Outlook Handbook, 2012-13 Edition, Medical Records and Health Information Technicians, on the Internet at http://www. bls. gov/ooh/healthcare/medical-records-and-health-information-technicians. htm Simmons J. Primary Care Needs New Innovations to Meet Growing Demands. HealthLeaders Media, May 27, 2009.

Monday, September 16, 2019

Assessing a Underachieving Employee Essay

Executive Summary This is a short report about assessing an underachieving employee that I personally had to deal with. It discusses the problems that arose. I analysed them and then put into place a couple of solutions. The most problematic work situation that I personally encountered was with a work colleague who was a young lady working at the Cooperative food group and she was underachieving. This relates to the concepts of book2, An introduction to human resource management in business, session 4 Assessing and developing people at work. When my work colleague first started working at the Cooperative she was an excellent worker who gave 100% all the time. She had worked at the Cooperative for just over two years and we were in the process of thinking about promoting her from a customer service assistant to a supervisor. She started to make mistakes at the checkout, our manager noticed cash shortages, missing transaction paperwork and mistakes on the lottery and paypoint terminals. As a supervisor my manager asked me to monitor the situation over a two week period and to write down any mistakes or cash shortages and put the dates they happened so that our manager could decide what the next course of action would be. Assessing a Underachieving Employee The analysis of the problems that arose. I am using concepts from book 2, An introduction to human resource management in business, session 4, assessing and developing people at work. These mistakes that my work colleague were making could be happening for a number of reasons. She could be having financial difficulties so she has stolen the money that is why there are cash shortages, however that does not explain why the other mistakes have occurred on the lottery and paypoint terminals and it’s very easy to jump to the wrong conclusion when analysing this. I believe the main point to be about performance management as it states in book 2, session 4.1, performance management â€Å"ensuring that staff are motivated†. I don’t think she is motivated anymore, as when she is at work she is stuck on a checkout for very long periods of time. There is no variety in her job role to keep her motivated, and to be perfectly honest when other members of staff are busy she does get forgotten about and if she does not ask the other members of staff she would not even get her breaks as they forget about her. Doing the same thing day in day and day out can become a bit monotonous. This is why her performance has started to suffer as she feels deflated and demotivated. It is as though she has given up on this job and just turns up because she has to and she needs the money. As it states in book 2, session 4.2 Assessing performance â€Å"the person may lack direction or be working to less than full capacity†. Which in this case I believe to be true. This will affect how the business is run if not dealt  with as other members of staff could start to do the same. Customers will not want to shop there if the staff don’t show an interest. The standards that were once there will start to drop resulting in a negative impac t on the business. A solution to the problems that occurred The first thing I would do would be to set up a record of meetings with this work colleague and our manager. This is a discussion about what is happening and it is recorded for future reference. At this meeting I would discuss how we can move forward together as a team. I would explain to her the importance of her job role and how important it is to get it right. I would set her small achievable targets to aim for with rewards given when achieved. Arranging regular meetings is also a good idea; this could be done as a performance appraisal. As it states in book 2, session 4.4, table 4.2, it has the â€Å"Opportunity to motivate staff by recognising achievements†. I believe this is what is needed in this situation, she needs to feel like a valued team member, this would then give her the motivation needed to do her job correctly and to her full capacity, the business will then be more productive as it stated in book 2, session 4.2 Assessing performance. I may then look into whether she would be interested in changing her job role a little, for example, stock replenishment, and fetching deliveries in, checking dates on products, that sort of thing. This would give her some variety in her job and hopefully motivate her again. This would require more training and cost the business, however if she is just on the checkouts and not been monitored she is costing the business money anyway through the mistakes she is making. Some of this training would be done externally, through training courses, however most of the training would be done by coaching. As it states in book 2, session 4.6, Developing is not just training courses, â€Å"coaching; a way of transferring knowledge and skill from a more experienced person to a less experienced person†. I think this is the best way forward for this work colleague in this situation. Research from the Internet I looked on the internet and did some research to see how to develop underachievers at work. I found two the first one was Yourbusiness.azcentral.com. It basically states that underachievers inhibit teamwork and lower morale of other staff members. It also says you need to form relationships with employees, so you can create a willingness to help the individual. It also says to set incremental goals for the employee. What this website was saying made sense, however I’m not sure how reliable this source is as it wants me to subscribe to them. The next one I looked at was www.acas.org.uk. I found this website very interesting as it gives a full list of different forms that you can print including appraisal forms, absence record sheets and lots of information about how to manage performance. I believe this to be a reliable source as this organisation is devoted to preventing and resolving employment issues, also it wasn’t trying to sell me anything. Tutor group forum I particularly enjoyed the tutor group forum activity 2.1 – Work Pleasure or Pain? It was nice that most people thought the same as me, in that they enjoyed their work. My husband hates work and never understands how I can enjoy going to work. I totally agreed with what Mark Pickering said in that work is a pleasure and that it allows me to achieve my goals in life, while providing for my family. References Book 2 (2012) ‘An introduction to human resource management in business’ The Open University, Milton Keynes. Study Companion (2012), The Open University, Milton Keynes. Yourbusiness.azcentral.com. www.acas.org.uk

Sunday, September 15, 2019

Discuss Shakespeare’s dramatic technique in Act one scenes 1 to 7 Essay

The chief character of the play is Macbeth. He is first of all Thane of Glamis and then inherits the title thane of Cawdor from an executed traitor. Instigated by a prophecy from the Witches that he will become king, and urged on by his wife, he murders King Duncan, and has himself proclaimed king. To secure his position, he is driven to commit further criminal acts, and plunges his country into civil war. After he is killed in battle by Macduff he is described as a ‘dead butcher’. The first scene is set on the ‘moor’ that is bleak and desolate. This scene is one of desolation and devastation. The desolate countryside metaphorically separates the humans from the Witches who are used to open the play to introduce the idea of fate and destiny. From the stage directions, the ‘battlefield’ creates a scene of death, carnage and destruction in line 4, ‘when the battle’s lost and won’ and line 12 and 13, ‘fair is foul and foul is fair’ a paradox is offered. How can fair be foul? How a battle be lost and won? The Witches’ chant in rhyming couplets and their speech is deliberately equivocal to create confusion in the mortals, as it is open t interpretation. He rhyming couplets give the effect of an incantation, while the thunder and lightning echo the noise of the battle. Similarly strange is thepaaradox that closes the scene: contained within it is the oxymoron, ‘fair is foul, and foul is fair’, a paradoxical idea that the Witches are able to transform what is good into evil, and make what is evil appear virtuous. These are also the first words spoken in the play by Macbeth, the echo establishes an unconscious contact with the Witches and is dramatically effective. We discover that the Witches are on the ‘moor’ ‘to meet with Macbeth’. They seem to know where Macbeth will be. Once again they show that they can foretell the future. What can Macbeth the play’s eponymous hero have to do with these abnormal, ‘weird woman’ who ‘look not like th’inhabitants of earth’? How does he fit into their plans? The opening scene heightens the audience’s expectations, as Macbeth will soon appear on stage, the audience will try and establish exactly why the Witches hope t meet him. Witches held great significance for a Jacobean audience who believed in witchcraft. Witches were the objects of morbid and fevered fascination during this era. The Jacobeans were afraid and superstitious. They suspected that the Witches were credited with powers and could predict the future, fly, cause fogs and tempests, bring on night in daytime, kill animals and curse people, with fatal diseases as well as induce nightmares. By the use of this technique, Shakespeare knew that he would get his audience’s attention with the opening scene. Although brief, this scene sets the supernatural atmosphere of the play, which is central to its dramatic action. In scene two, Shakespeare cleverly moves the scene to establish a different mood when introducing the humans. The seething battlefield replaces the moor, foul thunder is replaced by the sound of the military alarum and the humans replace the Witches. In this scene we meet Duncan, the King of Scotland, and his sons, Donalbain and Malcolm. Duncan’s supremacy is instantly established for he is the first to speak. They receive a report of the battle fought against the King of Norway and Macdonwald, the thane of Cawdor who has proved disloyal to Duncan. From the report he audience learns about the heroism and bravery of one of the King Duncan’s generals, Macbeth. Shakespeare continues to build suspense as he introduces the humans. The audience are also introduced to evil in man and the evil in warfare. The playwright’s use of language helps to bring the battle to life and emphasises Macbeth’s importance. Dynamic verbs like, ‘smok’d’, ‘brandish’d’ and ‘unseam’d’ suggest Macbeth’s skills and courage as his sword ‘smok’d with bloody execution’. Once again we hear about Macbeth before we see him. Hw=e is spoken of in glowing terms and he becomes a hero in the eyes of the audience. Though he is referred to as a ‘worthy gentlemen’, there is still the memory that his name is connected with the Witches. ‘Brave Macbeth’ kills Macdonwald by carving ‘out his passage’ ’till he unseem’d him from the nave to the chops’ ‘with his brandish’d steel’ that ‘smok’d with bloody execution’. Part of this description highlights Macbeth’s bravery and valour, but the captain’s description of Macbeth’s ‘unseeming’ of Macdonwald can be interpreted in different ways. Shakespeare intentionally paints an ambiguous picture of Macbeth. Macbeth, however, is still not satisfied until he had ‘fix’d [Macdonwald’s] head’ upon the ‘battlements’. The decapitation of Macdonwald would support a more negative reading of Macbeth as oppose to his courageous behaviour. Scene two concludes with an ironic note as Macbeth is rewarded with the title of ‘Thane of Cawdor’ which has been taken from ‘that most disloyal traitor’ and given to Macbeth, who will prove to be more treacherous: ‘No more than Thane of Cawdor shall deceive, Our bosom interest. Go pronounce his death, And with his former title greet Macbeth’. The audience will realise that to make Macbeth Thane of Cawdor is a great mistake. We see Macbeth, the loyal subject and great hero who fought for good, change and become corrupt, and gradually deteriorate into a vicious tyrant. At the start of scene three, we meet the Witches once again in foul weather and we begin to witness their spiteful destructive nature. One ‘sister’ has been ‘killing swine’ while another has possession of a ‘pilot’s thumb’. The other Witch punishes a sailor’s wife by conjuring up a storm, therefore getting at her husband. From this the audience learns that the powers the Witches carry are limited. They cannot kill, but are able to create a climate for evil to flourish. ‘Though his bark cannot be lost Yet it shall be tempest-toss’d’. The Witches’ curse on the sailor can be read as a prediction of Macbeth’s future. We are shown that the Witches are determined to make people suffer. They torment the sailor and drain him ‘dry as hay’. They deny him sleep at ‘night’ and in the ‘day’. They ensure that ‘he shall live a man forbid’. However, Macbeth can be destroyed because the forces of veil are present within him. He alone causes chaos in the world by destroying the natural order when he deliberately choose the path of evil. The ship is a metaphor for the state of Scotland which is going to ‘tempest toss’d’ when Macbeth becomes king. ‘A drum beats and Macbeth makes an entrance. We finally meet him and it is significant that his first appearance is with the Witches on the ‘moor’. This represents his connection with evil. His paradoxical word ‘So foul and fair a day I have not seen’ arrests us because it replicates those of the Witches. This once again draws inferences between Macbeth and evil. This could suggest that the Witches have control over Macbeth, or that the ‘hags’ are in some way similar to him. The appearance of the Witches like their speeches is equivocal. It is Banquo, who is used now as a dramatic device, who first comments on the bizarre appearance of the Witches. They ‘look not like th’inhabitants o’th earth, and yet are on’t’ and they appear to be ‘women’ though they have ‘beards’. Banquo is calm and is looking for a reasonable explanation to why the Witches are on the moor, whilst Macbeth is impatient and wants an immediate answer to why the Witches have come with ‘such prophetic greetings’. The Witches prophesise that Macbeth, ‘Thane of Glamis’ will become ‘Thane of Cawdor’ and ‘king hereafter’, and that Banquo will have kings. Part of the prophecy is immediately fulfilled when a messenger announces that Duncan, King of Scotland has promoted Macbeth Thane of Cawdor. We the audience realise, that from the previous scene, Macbeth with his courage and bravery, and not the Witches’ powers, has won him the title ‘Thane of Cawdor’. Macbeth is ‘rapt withal’ and becomes lost in his thoughts, as the Witches have articulated his secret desire of killing the King. His mind has been corrupted and he wants glory for himself. Shakespeare shows how evil can control what is good in Macbeth. Macbeth is torn between the forces of good and evil and he believes that he cannot be king unless evil wins over good. Macbeth reveals a disturbed mind, when he speaks his own thoughts aloud in a soliloquy, as murder is in his mind. His first thought is to leave everything to chance: ‘If chance will have me king, why chance may crown me, Without my stir’ Macbeth has asked Ross and Angus, the messengers, why they ‘dress [him] in borrow’d robes’- why they call him by the name of Cawdor, when Cawdor lives. By the end of the scene Macbeth is contemplating ‘borrowing’ the king’s ‘robes’. The reference to clothing in this scene is symbolic. The imagery of clothing indicates status, prestige and symbolises a person’s title. By using the imagery of clothing, Shakespeare is trying to show that if you wear someone else’s clothes they may feel uncomfortable and they may ‘cleave not to their mould’ because they are ‘borrow’d’. Therefore if Macbeth wears the robes of the kingship they will ‘cleave not to [his] mould’ as he is not worthy of the kings throne. When the Witches depart in this scene, Macbeth orders them to, ‘Stay, you imperfect speakers tell me more’. Macbeth’s curiosity has got the better of him and his demand of the Witches indicates his obsessive interest with these ‘weird women’ and their prophecies. The Witches ‘vanish’ into the air as they do not receive orders from mortals and will not be dictated to. The source and purpose of their evil remains a mystery to the audience. Shakespeare metaphorically compares the disappearance of the Witches to ‘bubbles’. Macbeth’s life can also be represented as a bubble, as the ‘honour, love, obedience’ and ‘troops of old friends’ that he has will soon disappear under the wishes they had ‘stay’d’. Ross and Angus enter, they are used as dramatic devices to convey to Macbeth the Kings decision to reward Macbeth with the title ‘Thane of Cawdor’. Macbeth and Banquo are both shocked as the ‘devil’ has spoken the truth. Macbeth is already snared by the Witches’ prophecies, as he believes that, ‘The greatest is behind’ On the other hand, Banquo can see through the trickery of the Witches. He is sceptical and can see through Macbeth’s motives in asking him whether he hopes his heirs will become kings. Banquo tries to warm Macbeth against the ‘instruments of darkness’. He tries to convince Macbeth that the Witches tell simple truths that are easy to believe, so that when they want to deceive people with more important matters they will also be believed. ‘And often times, to win us to our harm, The instruments of darkness tell us truths, Win us with honest trifles, to betray’s In deepest consequence’. Banquo is portrayed b by Shakespeare in a positive light, as he does not make him an accomplice in Duncan’s murder. The stage directions show that Macbeth turns ‘aside’. This informs the audience that he is talking to himself. This symbolises Macbeth turning away from the other characters in the play as well as the path to righteousness. Shakespeare uses dramatic language to emphasise Macbeth’s horror. His ‘seated heart knock’ at his ‘ribs’ and his hair is ‘unfix’ed’. The scene concludes with Macbeth and Banquo following Ross and Angus to meet the king. The audience are filled with a sense of apprehension and anticipation. One question remains: how will Macbeth get the crown? Scene four opens with a focus on treachery and betrayal. King Duncan hears his son, Malcolm, relate how the treacherous Cawdor has been executed. Also in this scene Duncan reveals his lack of knowledge regarding his own thanes. He exposes a very human weakness-one which lies at the heart of the play- the difficulty of working out who is loyal and who is pretyending loyalty: ‘There’s no art to find the Mind’s construction in the face’. It seems likely that there is an implicit criticism of Duncan here: a good King should be able to assess the loyalty of all his servants. Duncan’s failure to do so reveals his limitation as a monarch- one who is taken in by appearances. Dramatic irony is introduced where Duncan announces that Cawdor was a Kinsman in whom he had ‘absolute trust’. Macbeth’s betrayal will replicate that of Cawdor’s. When Macbeth and Banquo enter, Duncan immediately singles out Macbth for praise, ‘o’worthiest cousin’. The superlative ‘worthiest’ subtly reveals that Macbeth is yet another thane in whom Duncan has ‘absolute trust’. Macbeth is the most dangerous of the potential traitors because he is closest to the king. Scene four is the only time we see Macbeth and Duncan together and Shakespeare contrasts the forces of good and evil. Macbeth’s deceit and hypocrisy is shown in this scene when he praises King Duncan and promises to honour him with ‘loyalty’. He convinces Duncan that servicing ‘your highness’ will be its own reward. Macbeth is a hypocrite because in the previous scene he has contemplated the ‘murder’ of Duncan. Duncan ironically comments that he has started to metaphorically ‘plant Macbeth’, meaning that he will make sure that Macbeth grows greater and stronger as a reward for his services. This is ironic because what is growing in Macbeth is the seed of ambition to be King himself. Shakespeare deliberately plants an obstacle in Macbeth’s path when Duncan announces that his eldest son, Malcolm, is to succeed him as king. Macbeth now sees Malcolm as an obstacle between himself and the throne ‘which he must fall down’ or ‘else o’er leap’. Shakespeare uses the euphemism that Malcolm is a ‘step’ he must ‘o’er leap’, in order to disguise the realisation that Malcolm must be eradicated. In an ‘aside’, symbolically turning his back on the King, Macbeth reveals to the audience, and articulates for the first time his ‘black and deep desires’. He invokes the powers of darkness to ‘hide [their] fires’. At the beginning of scene five, we see that Macbeth and his ‘dearest partner of greatness’, Lady Macbeth, have a very close relationship. This is a contrast to how distant they become later on in the play when Macbeth’s ‘fiend-like queen’ is ‘innocent of the knowledge’. She is ‘innocent of the knowledge’ as Macbeth does not confide about his plans to kill Banquo, and she shows ignorance of Macbeth’s murder of Macduff’s family. She asks in her rambling state ‘where’ the Thane of Fife’s wife is ‘now’. Macbeth’s lack of sorrow when he hears of his wife’s death is also indicative of how they have drifted apart. In all the public scenes in the play she acts ‘like the innocent flower’; in the private scenes we see the ‘serpent under’t’. It is suggested that she commits suicide as she has become lonely and rather isolated. Lady Macbeth does not live up to the expectation of a typical Jacobean/Elizabethan woman. She wants the spirits the ‘spirits’ to ‘unsex’ her so that she can be tough and strong. Lady Macbeth uses strong imperatives and determined language that is brutal and violent. This is because she is delighted with her husband’s letter and shows determination that he will become king. The letter form Macbeth describes the Witches’ appearances, their prophecies-in particular that which promises the throne to Macbeth- but does not mention King Duncan’s announcement of his heir; the audience can therefore, assume that this letter was written immediately after the events which occur in the third scene. Although Lady Macbeth knows that her husband is ambitious, she is aware that he ‘is too full o’the milk of human kindness’. She says that ruthlessness is an ‘illness’ that Macbeth does not have. This is not a true portrayal of Macbeth, because from the previous scenes and throughout the play we see that Macbeth is not ‘too full o’the milk of human kindness’ but lacks it. Perhaps she is comparing Macbeth to herself and is saying that Macbeth is not as ambitious as she is. Lady Macbeth under estimates the powers of her conscience. She see her conscience as her weakness, not realising until after Duncans ‘murder’ how she will pour[her] spirits in his ear’. She has also decided that nothing will stand between him (or her?) and the ‘golden crown’ ( a metonym for the throne). Lady Macbeth greets her husband like the Witches, which subconsciously links her to evil and believes that her call to the ‘murdering ministers’ has been answered. She feels ‘now the future in the instant’ and that she is ‘beyond this ignorant present’. This is ironic as Lady Macbeth is still being ‘ignorant’. Lady Macbeth’s confidence is a contrast to Macbeth’s uncertainty. She advises him to ‘look like the innocent flower but be the serpent under’t’ and to ‘only look up clear’. She is in control of their relationship and tries to help Macbeth find the necessary determination to do the ‘deed’. Though Lady Macbeth appears to be confident, she uses euphemisms when talking to Macbeth about the ‘nights great business’. At this point in the play, Macbeth has been tempted to commit regicide, however he has tried to resist temptation. Macbeth’s resistance, however, is not vigorous enough to stand up to his wife’s ability to manipulate him. The scene closes dramatically with Lady Macbeth’ emphatic affirmation that Duncan’s fate rests in her hands- ‘leave all the rest to me’. Scene six sees King Duncan arriving at Macbeth’s castle, he and Banquo talk about how ‘pleasant’ a place it is to visit. They comment that the air ‘recommends itself’ and ‘is delicate’. This is ironic in view of Lady Macbeth’s words in the previous scene, and even more so when compared with that of the Witches say about the ‘fog and filthy air’ surrounding their evil deeds. Duncan also says that he is grateful for the ‘love’ which is shown to him. Here again, Shakespeare uses dramatic irony. The idea that Duncan feels safe and loved in the surroundings is ironic as this will be the scene of his murder. This creates a sense of anticipation for the audience. It shows Duncan’s naivety, as he keeps full trust in Macbeth and his ‘fair and noble hostess’. We are presented in this scene with images of tranquillity and the words ‘host’ and ‘guest’ are repeated. At the beginning of scene seven, we once again see the struggle between the forces of good and evil. Macbeth cannot make up his mind whether to kill Duncan and he wrestles with his conscience in his soliloquy. He knows that the murder would be wrong and would he would end up paying the price for his crime, but he has ‘vaulting ambition’ that is very persuasive to his conscience. Though Macbeth is driven by ‘his vaulting ambition’ he redeems himself and ‘will proceed no further in this business’, as Duncan’s murder will be ‘like angels, trumpet-tongu’d’ and heaven would be outraged. The verb ‘will’ shows Macbeth’s determination to keep his soul. Toward the end of his soliloquy Macbeth compares his excessive ambition to a horse that tries to jump too high and fall on the other side of the fence. Within the soliloquy Macbeth’s thoughts seem to be fragmented, this is shown by the use of many full stops. Lady Macbeth verbally assaults her husband using violent language that becomes heightened. She accuses him of being a ‘coward’ and questions his manhood: ‘when you durst do it’, she says, ‘ then you were a man’. She is forceful in her language and she conjures up images of horror. She knows, ‘How tender’tis love the babe that milks me: I would, While it was smiling in my face, Have pluck’d my nipple from boneless gums, and dash’d the brains out†¦Ã¢â‚¬â„¢ Lady Macbeth seems to have been granted her earlier wish to the evil spirits to ‘Fill me from the crown to the toe top-full Of direst cruelty’. Macbeth’s earlier decision not to kill Duncan crumbles under the scornful attack of his wife, especially when his bravery is questioned. However, he is still worried bout what will happen to then if they ‘should fail’. Shakespeare cleverly ends the scene with rhyming couplets. ‘Away, and mock the time with fairest show, False face must hide what the false heart doth know’. The rhyming couplets symbolise their connection with the Witches and evil as they complete their preparations for murder. The audience waits in anticipation. Throughout Act one Shakespeare creates an atmosphere of tension by exploring the theme of evil against good. Symbolism is used to emphasise this theme. Dramatic irony, dramatic language and strong descriptive scenes also help to build up an atmosphere of tension.

Saturday, September 14, 2019

Careers is Purposeful

In my opinion, this course should sway from promoting improving learning skills to actually researching careers and options. As a student, I have felt inclined to only research careers that are somewhat related to my learning skills. Not to mention, this course encourages everyone to become the â€Å"model citizen†. It directs my attention from planning my career pathway to become an all-around person based on improving my weaknesses. I also believe that the assignments are too much alike each other.It would have been reasonable if learning skills and working habits were Just in the first unit. However, since It has carried all the way to the culminating, I have often found myself going back to my previous assignments and repeating parts of my answers. For instance, I liked the idea of having a Doctor Issues revisited but the results were far from promising. I understand that it's an online course, but how much are you going to change your perspectives about what you think Is a â€Å"good path† In about a week?To Improve this course, I would suggest focusing on more post-secondary options that are available to us. I found the concept of co-pop programs and apprenticeship programs very confusing. The websites I found did not clearly explain how to apply to them and what you can do after that. Although I thought It was beneficial to compare the pros ND cons of college and university, I felt that the Information pertaining to degrees and other Information was missed. Specifically, telling students to research a career of Interest Is not as helpful as telling us what we can do with each degree.Whilst we will be choosing our university In the upcoming years, It would have been beneficial to give us tips on what to look for when choosing a university. For the purpose of self-regulation, the Careers course has done a good Job. However, In terms of assisting me with my career options and pathway, It has not been as purposeful as It could have been. Assign ments Like Planning All Possible Pathways are excellent assignments to assist students with the career planning. I think that If this course Implements some of my Ideas Like this, then It can be more purposeful and beneficial.Careers is Purposeful By armillary learning skills and working habits were Just in the first unit. However, since it has perspectives about what you think is a â€Å"good path† in about a week? To improve this what you can do after that. Although I thought it was beneficial to compare the pros and cons of college and university, I felt that the information pertaining to degrees and other information was missed. Specifically, telling students to research a career of interest is not as helpful as telling us what we can do with each degree.Whilst we will be choosing our university in the upcoming years, it would have been beneficial self-regulation, the Careers course has done a good Job. However, in terms of assisting me with my career options and pathway, it has not been as purposeful as it could have been. Assignments like Planning All Possible Pathways are excellent assignments to assist students with the career planning. I think that if this course implements some of my ideas like this, then it can be more purposeful and

Friday, September 13, 2019

Business Opportunities in Food and Beverage Industry Essay

Business Opportunities in Food and Beverage Industry - Essay Example Food is a very defining element of a culture. Eating different kinds of foods does more than just satiating the craving for taste; it provides a greater insight into other cultures. This paper discusses a business idea of establishing a South Asian Tea Restaurant in New York. Americans generally like the South Asian foods a lot. â€Å"one should not be surprised if a seven-year-old American kid walks up and asks for aloo mater samosas and his mom is keen on having the complimentary chai† (Deccan Chronicle, 2013). Popular food items include but are not limited to samosas, pakoras, halwa poori, murgh cholay, and lassi. These foods are not only very tasty, they also have a high nutritious value since they are all made from natural products and do not include the use of any preservatives or chemicals that is a big plus point. â€Å"Everything is made right there, even the samosas(no frozen boxed samosas here), pakoras, and chutneys(not jarred like most places serve) are all made fresh here and delicious† (Justin, 2013). The fundamental purpose of establishing any business is to make money. Most of these food items are extremely cheap to make and yet sell for a very large price primarily because of their nutritional value, their exceptional taste, their exotic looks, and their cultural affiliations. Even more, when these food items are made in bulk, they become all the cheaper to make and more profitable to sell at the same time. At a famous Indian restaurant, â€Å"While Samosa and Idli Sambar are available for $5.50, one has to spend $7 for Masala dosa and $7.5 for two pieces of gulab jamun† (First Post, 2012). Considering the ingredients used in the making of a samosa, one samosa might cost the owner no more than $0.15. Comparison of this to the amount it sells or provides evidence of the profitability of the business. The other food items are similarly cheap but with a huge profit margin. It takes careful planning and strategy to establish s uch a business at the right point. The owners should look for an area where the population of South Asians is relatively higher as compared to other regions in America since the prime consumers of this business are people from such countries as Pakistan, India, and Bangladesh. Such areas are not hard to find since most of these families tend to live together in neighborhoods since they have common cultural values and find one another helpful in America. In order to have an edge over other such restaurants, the owners need to pay special attention toward ambiance. Songs of old legendary singers like Noor Jehan, Lata, Rafi, Mukesh, and Kishore can provide the place that extra boost that it requires to appeal massive in-pour of consumers. South Asians mostly like to have samosas and pakoras with tea during the lunch breaks and as snacks, so these items should be available all day long whereas other items like halwa poori and murgh cholay should be made available in the breakfast. Menu for lunch and dinner can be decided depending upon how large the owner wants the business to be. Establishment of this business successfully imparts the need to advertise it in such a way that the benefits of these food items in general and what they offer in comparison to the typical Western food, in particular, are easily noticeable for the audiences. To achieve this, the contemporary issue of diseases caused by consumption of chemicals needs.